Nokia to release new Lumia handset with a 41-megapixel camera

Nokia Lumina 1020The latest news coming from the smart phone market is the release of the ever-popular Nokia Lumia. Since December 2012 – the latest release of the last Nokia Lumia – the large telecoms company have opted to push the phone in a different direction. Rather than aim to create a device to which focuses around accessibility and ease of the UI, battery life or voice clarity (the usual attributes customers want to see improved) they have decided to bring to the market, the most powerful camera device.

The new Nokia Lumina 1020 will come equipped with a 41-megapixel camera, which promises to offer consumers the ability to zoom in and reframe their photos without worrying about the image quality suffering.

Releasing a product with such capabilities could prove to be a popular move with customers, due to the fact there are countless photography apps within the market and that the “iPhoneography” markets is growing by the day. To capture this custom you would think would be Nokia’s target, but they will have to do a particularly good job to steal buyers away from the market leaders Apple and Samsung regardless of the camera quality.

With that in mind it must be considered what was mentioned earlier, which is of course that, cameras are rated reasonably low down on a survey conducted, which asked smart phone owners what factors are most likely to drive success.

Regardless, Nokia now know they have the camera quality to beat any competitor within the sector, and it is all going to come down to whether or not they can sell it for more than just a photography based product.



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Posted on July 12, 2013, in Uncategorized. Bookmark the permalink. Leave a comment.

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